Reel Girls Fish – Celebrating Women on the Water

Our Story

At Reel Girls Fish, we believe every woman belongs on the water. Born from a passion for fishing and a desire to see more women casting lines, our brand is all about empowering females of all ages and backgrounds to embrace the thrill, adventure, and serenity of fishing. Founded by a group of Aussie women who love nothing more than a sunrise on the beach or an arvo out on the boat, Reel Girls Fish is more than a brand – it’s a movement.

Why We Fish

Fishing is about connection – with nature, with mates, and with yourself. Too often, women are left out of the picture when it comes to angling, but we’re here to change that. Whether you’re a seasoned pro or just learning to bait your first hook, Reel Girls Fish welcomes you to join the sisterhood. We celebrate the fun, freedom, and stories that only fishing can bring.

Our Products

Our gear is designed by women, for women. From comfortable, stylish apparel that moves with you, to practical accessories that make every fishing trip a breeze, we’re committed to quality and functionality. We know what it’s like to wrestle a barra or trek down to the beach for tailor, and our products reflect the real needs of Aussie female anglers.

Community & Connection

Reel Girls Fish is more than just fishing; it’s about building connections and sharing knowledge. We host workshops, meet-ups, and online forums where women can swap tips, share stories, and inspire each other. Our community is inclusive, supportive, and always keen to welcome newcomers – whether you fish from a tinny, a kayak, or the footpath down at the local lake.

Our Commitment

We’re passionate about sustainability and protecting Australia’s beautiful waterways for future generations. Through conservation efforts and responsible fishing practices, we strive to leave every spot better than we found it. Reel Girls Fish encourages catch-and-release and supports local environmental initiatives across the country.

Join Us

If you’re ready to cast off with confidence and be part of a vibrant, supportive community of women anglers, you’re in the right place. Grab your rod, don your Reel Girls Fish gear, and let’s show the world that girls really do reel ‘em in!

Reel Girls Fish – where every girl gets a fair go on the water.